Thursday, October 21, 2010

Extra Credit...It's Always Sunny in Philadelphia ☀

It's Always Sunny in Philadelphia "Beatbox"
Advertising

Attentiveness and Perceptual abilities/ Concepts and Formal Analysis;
            In the piece there is a lot of abstract sounds like grunts, shh sounds and high-pitched noises (for example wohoo). These sounds are all complied together to create a rhythm which sounds like someone almost beat boxing. This piece is interesting as there are multiple ways to actually listen to the piece. On the one hand you can pay attention to the individual sound and here their individual properties. Or, you can almost unfocused the sounds and allow yourself to pay attention to the whole rhythm and compilation of the piece. The only thing that I disliked about the piece was towards the end they used some words and I believe one of the reasons this piece is so effective is because it shows you how you are able to create a piece without words; and by simply adding words it makes the piece not as strong.
Interpretation Knowledge of Contemporary Sound:
            In this piece the singers or noisemakers are the main actors in the TV show “ Its Always Sunny in Philadelphia”. The noises they make in the piece are also symbolic as it relates to their character in the actual TV show. The woman figure for example, she makes grunting and sexually connotated noises, this reflects her character in the TV series as a free spirit who is sexually detached from all of her inquisitions.
Critique
            The implications of this piece are that as an advertising campaign they appeal to our musical side by using a popular formation of music, beatboxing. This is also racially ironic as African American’s, usually performs most beatboxing that takes place. This also connects to the TV series as the show is manly complied or ironic, racially stimulated and crude.
Knowledge and relevance: 
In opposition to the Lyre bird idea which possessed ideas of showing contrast in natural and industrialized environments, the best way to create a sound project relevant to this TV series would be to also show a contrast but now instead make it more on a controversial topic such as race, gender and sexuality.

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